Personal branding 101 | 024

I have a love hate relationship with personal branding. Whilst it’s a remarkable way to create an online presence which engages with an audience, it brings with it a risk of creating an unhealthy relationship with your digital content. I’ve first hand experienced of both how powerful and negative it can be, which is why I wanted to dive into it in this episode…

I’ll be talking about why it sells, the pro’s and cons of having a personal brand, the difference between personal and business branding, how to develop a content plan as a personal brand and the negative sides of personal branding I’ve experienced.

…and seeing as it’s a topic I know a lot of people have questions on, I asked my Instagram followers for questions and answered 3 of the most popular ones at the end of the episode!

I’d love to hear your experience of how creating, developing and sustaining a personal brand has impacted you and your business, so don’t hesitate to let me know!